- Lead the development and execution of multi-channel marketing programs and campaigns utilizing customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Oversee the full range of communication strategy including content writing & modifications, social media plans delivered across Facebook, Google, Tik Tok and manage execution and performance of each platform channels.
- In charge of all aspects of Company brand management including increasing brand love and affinity, awareness, and loyalty.
- Maintain and develop CRM and expanse/ recruit new customers via digital marketing strategy as well as in store marketing activities.
- Drive the Program & Events team to develop and execute on creative and innovative online & offline content for the network.
- Manage all the Creative Design works to support the Marcom plans.
- Share responsibility for P&L management and expected to drive revenue growth and profitability alongside the business units’ managers.
- This position will report directly to the Chief Executive Officer and will have a number of Team
- Leaders across various functions including Brand, Communications, Program & Events, Creative Design.
- Minimum of Bachelor’s Degree in marketing, business related field.
- 10-12 years’ experience in a similar position, retail or hospitality industry is preferred.
- Fluent in written & verbal English is a requirement.
- Strong project management, multitasking, and decision-making skills.
- Metrics-driven marketing mind with eye for creativity.
- Experience with marketing automation, CRM tools, online marketing and social media strategy.
- Established press and media contacts.
- Expected to have: (i) an enthusiastic team player style with a strong drive to create a positive work environment; (ii) strong communications and interpersonal skills to maintain good internal and external relationships; (iii) customer-oriented and growth mindset; and (iv) entrepreneurial mentality and “never give up” approach to their work.
P: +84 028 3925 2566 | email@example.com | www.hr1vietnam.com
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Candidates need to be fully Covid-19 Vaccinated